10.09.2019

Shopko Optical Announces Russ Steinhorst as CEO

Shopko Optical, which was formed in May with the backing of private investment firm Monarch Alternative Capital, has named Russ Steinhorst as its chief executive officer, according to an announcement this week.

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10.18.2019

Shopko Optical lives on, in new location

The Grand Island Shopko store is gone, but Dr. Jason Hawley and optical manager Deb Golff are still on duty at Shopko Optical, ready to welcome new customers and old. In late September, the Grand Island Shopko Optical moved to a new location, at 1919 N. Diers Ave. The business opened in that new spot […]

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10.29.2019

Shopko Optical names new CEO

Shopko Optical has named Russ Steinhorst as its chief executive officer. Steinhorst joined Shopko Stores Operating Co. in January 2009 as vice president, controller and held the positions of senior vice president, finance, CFO and most recently, CEO. He previously served as Chief Financial Officer at Hudson Sharp Machine Co. and O’Sullivan Industries.

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10.31.2019

Shopko Optical to launch stand-alone offices

Shopko department stores are now history but Shopko Optical lives on. Under new ownership, the optical business will open free-standing locations later this month in Somers and Mount Pleasant.

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11.14.2019

Shopko Optical locations opening in Appleton, Bellevue

A number of Shopko Optical locations are opening doors in Northeast Wisconsin. A location will open at 123 N. Mall Drive in Appleton and another will open at 2360 Costco Way in Bellevue in November.

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11.14.2019

Shopko Optical opens new location

Shopko on Madison Avenue may have closed in June, but Shopko Optical has a new home. On the opposite side of the street and behind Dunkin’ Donuts is the new location for the eye clinic.

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11.14.2019

Shopko Optical site opening

A new Shopko Optical center will open Monday in Jacksonville. Dr. Mark Brei will be the optometrist for the 1705 W. Morton Ave. center.

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11.18.2019

Shopko Optical opens not one, but two Green Bay area stores Monday

No, friends, this isn’t double vision: Shopko Optical opened two of its Green Bay area standalone stores today. The new Shopko Optical stores are at 2621 S. Oneida St., in Ashwaubenon, and at 2360 Costco Way, Suite 120, in Bellevue. They are two of about 80 locations Monarch Alternative Capital LP announced it would open […]

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12.11.2019

Shopko Optical Opens 80 Free-Standing Optical Centers in 180 Days

Shopko Optical, a leading provider of quality eye care services to communities for over 40 years, is pleased to announce the opening of 80 free-standing optical centers in 180 days! Continuing its dramatic growth, Shopko Optical is planning to open an additional 35 optical centers in 2020.

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12.13.2019

Shopko Optical Opens 80 Free-Standing Locations in 180 Days and Plans 35 Additional Optical Centers in 2020

With the support of a focused team, an efficient plan and an experienced investment group, Shopko Optical said this week that it has opened 80 free-standing optical centers in 180 days, and that the company plans to open an additional 35 optical centers in 2020, according to its announcement.

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12.18.2019

After a Local Retail Giant Died, One Piece of it Got a New Life. The Story of Shopko Optical.

Since a New York-based private equity firm bought the optical business in May, Shopko Optical has retained 95% of its optical employees, continued operation of a state-of-the-art De Pere manufacturing lab and set a goal of having 35 more stores in 2020.

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12.19.2019

Shopko Optical Opens 80 Free-Standing Optical Centers in 180 Days

Shopko Optical continues to provide top-quality eye care with the support of Monarch Alternative Capital

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03.16.2020

A Transformation Story: Determination and Focus Rebuilds the New Freestanding Shopko Optical

The Shopko Optical team opened 80 freestanding optical centers in 180 days, another freestanding center in this year. And the company plans to open an additional 35 optical centers in 2020.

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04.02.2020

Save Your Vision Month with Dr. Thomas Bobka

Hear from Thomas Bobka, OD, the director of optometry services for Shopko Optical. Dr. Bobka shares more about Save Your Vision Month and the importance of getting an annual eye exam.

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05.13.2020

Eye Strain and the Significance of Limiting Your Screen Time

Shopko Optical’s Dr. Bobka shares a few helpful tips in preventing eye discomfort.

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05.26.2020

Think About Your Eyes Announces Shopko Optical as Newest Industry Partner

Think About Your Eyes, a national public awareness campaign that aims to promote the importance of getting an annual comprehensive eye exam with an optometrist, announced Shopko Optical as the latest industry partner to lend its support to the national campaign.

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06.10.2020

Post-Pandemic Shopko Optical: Our Approach to Reopening

Masks and social distancing have become the norm as we try to prevent exposure to the virus, but which new protocols are going to stick? And what does the virus mean for optometry?

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07.22.2020

Shopko Optical Introduces Teleoptometry Exams

Jacksonville eye patients at Shopko Optical may be getting a new experience when they set down in the exam chair. Teleoptometry eye exams, or virtual eye exams, are now available.

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08.20.2020

Prep your kids for success with an eye exam from Shopko Optical

As kids head back to school, a reminder for parents to think about their eyesight, an integral part of their learning success.

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09.17.2020

Schedule your next eye exam at Shopko Optical

Healthy eyes are an important part of your physical health. Local 5 Live walks through an appointment and the options for care at Shopko Optical.

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10.09.2020

Vision Companies, Organizations Use World Sight Day as a Springboard for Broad Range of New Initiatives

Companies and organizations throughout the world that are dedicated to promoting vision and eye health showed their commitment to these causes with an outpouring of support on World Sight Day. Shopko Optical has taken steps to celebrate World Sight Day, and will donate more than 1,000 designer frames to Optometry Giving Sight, a global organization […]

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11.18.2020

Shopko Optical Unveils Holiday Toy Guide to Promote Children’s Eye Safety

With the holiday season quickly approaching, Shopko Optical is encouraging shoppers to keep eye safety a priority when purchasing gifts for children. Through its guide, Shopko Optical hopes to equip parents and gift-givers with the knowledge and resources to make informed decisions on how to protect children’s eyes.

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12.17.2020

Shopko Optical Ends Year With Influx of New ECP Hires and Sets Plan to Open 50 or More Optical Centers in 2021

As the challenging 2020 year comes to an end, Shopko Optical noted in an announcement this week that it managed to maintain “steady growth in hiring qualified optometrists and expanding its optical centers during a tumultuous year.”

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01.28.2021

Store Brands Cover Story: Voices of the Industry

To encapsulate this year and how it could play out in the months ahead, Store Brands fielded commentary from more than a dozen thought leaders across retailers, manufacturers and more. Read on to see what Kirk Lauterback, Shopko Optical COO, had to say.

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01.28.2021

Spectrum News 1 Story Now Hiring: Shopko Optical

Kathie Doescher has looked into a lot of eyes during her career at Shopko Optical. A certified optician, she gets a charge out of helping other people. With 92 locations in WI and across the country, Shopko Optical continues to grow. It opened 11 stores in the last year, including a second location in Fond […]

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03.05.2021

Masks Are Leaving People Who Wear Glasses in a Fog, Can Anything Be Done To Prevent It?

While there may not be a magic bullet to fix the problem, Bower says there are a number of things that help. One is wearing a mask that is tight fitting or adjustable around the nose. Shopko Optical also sells a mask de-fogging kit produced by Zeiss. It includes a solution that can be sprayed […]

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04.13.2021

Shopko Optical partners with Papillion Lions Club to help with vision needs

Shopko Optical is partnering with the Papillion Lions Club for the Kids in Focus Program. As part of the program, the Lions Club will continue to identify children in need between the ages of 5 and 17 to receive a comprehensive eye exam and a pair of eyeglasses at no-charge from Shopko Optical.

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04.14.2021

Modern Home Builders: More Than Meets the Eye

Despite the serious financial and health ramifications that can result from an eye injury in the workplace, eye safety is one of the most commonly overlooked aspects on the job. Protect your employees’ eye health and your bottom line says Kirk Lauterback.

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04.26.2021

MKE Lifestyle Sponsored Content: How to Fight Eye Fatigue When Using Technology

Give your eyes a break from the computer screen – and discomfort. Dr. Bates at Shopko Optical Pewaukee shares ways to prevent or alleviate symptoms of digital eye strain.

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05.24.2021

Eyecare Experts Encouraging Parents to Schedule Eye Exams for Kids

If you notice your child has a hard time concentrating on their homework or is frequently squinting, it could be a sign that they need glasses. Dr. Esposito from Shopko Optical discusses the importance of back-to-school eye exams.

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06.29.2021

Vision Monday: Crafting a Comeback

The nation’s leading optical retailers discuss how they adapted to the challenges of 2020 and how they are shaping a new vision for the future.  Read on to see what Russ Steinhorst, Shopko Optical CEO, has to say.    

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07.28.2021

Is a Comprehensive Eye Exam on Your Back-to-School Checklist?

From the classroom to the playground a child’s eyes play an important role in their development. Angel Sims from Shopko Optical discusses simple tips on how you can prepare your child’s vision for the school year ahead.  

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08.19.2021

Vision Monday: #HerStory2021

Read as Vision Monday’s 2021 Most Influential Women, including Shopko Optical’s Cindy Moen, discuss their stories of success and fortitude as they faced the challenges of the pandemic.

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10.20.2021

What It’s Like Getting Started as a New Grad Optometrist with Shopko Optical

As a new optometrist, your first priority is finding the right position that will help you grow as a clinician. Here’s what to know about opportunities at Shopko Optical.

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11.11.2021

Why Optometrists Should Consider Working at Shopko Optical

Meet two doctors who were eager to share the many reasons why they have found job satisfaction and personal fulfillment through practicing optometry with Shopko Optical.

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11.18.2021

Shopko Optical Presents the Impact Smoking Has on Eye Health

For Great American Smokeout®, sponsored by the American Cancer Society, Shopko Optical is sharing important information to keep eye safety a priority when it comes to smoking. Through its guide, Shopko Optical hopes to equip smokers with the knowledge and resources to make informed decisions based on the dangerous impacts smoking causes on eyes.

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12.15.2021

Shopko Optical Unveils Toys Safety Guide to Prevent Eye Injuries

The guide brings awareness and shares resources when selecting children’s gifts.

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12.20.2021

20/20 Vision: How to Protect Your Employees Against Eye Injuries Around Heavy Machinery

Whether it’s eye strain from a computer screen or a scratch from metal shavings on a construction site, hazards to eye health are present at any job. However, some industries — like manufacturing — pose more of a risk to eye safety than others. If you’re an employer in the manufacturing or related industry, here […]

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04.15.2022

The Easter Bunny Promoting Childhood Eye Health in Hastings

The Easter Bunny paid the city of Hastings a visit on Friday, and the visit highlighted the need for proper eye care.

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04.19.2022

Packers Welcome Shopko Optical as Official Eye Care Partner

The Green Bay Packers announced the team is welcoming a familiar face back to Lambeau Field, as Shopko Optical becomes the Official Eye Care Partner of the Green Bay Packers. Longtime Green Bay fixture to also serve as naming rights partner for Titletown Playground.

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07.21.2022

Shopko Optical “Eye Spy” Contest – Waukesha Farmers’ Market

Shopko Optical is hosting an “Eye Spy” contest at the Waukesha Farmer’s Market on Saturday, July 23. Dr. Ashlee Finnell joins us to discuss the upcoming event

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07.21.2022

Fitchburg residents receive free eye care, meet former Packer

Shopko Optical and the Packers have partnered up this summer to promote children’s eye health and one of their stops was at the Fitchburg Farmer’s Market.

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11.30.2022

The lasting effect diabetes can have on your vision

Dr. Ben Cannon joined Fresh Living to educate us on how you can protect your vision.

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02.09.2023

Big Sky Blend: Shopko Optical

Shopko Optical’s Dr. Rebecca Pitt-Jackson says dry eye occurs when your eyes don’t produce enough tears. Since winter brings colder temperatures and less moisture in the air, your eyes may lack the ability stay moisturized, leading to improper tear gland function and dry, itchy, or even watery eyes.

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02.22.2023

How blue screens contribute to digital eye strain and how to prevent it

Dr. Nicholas Roovers with Shopko Optical joins Living with Amy to talk more about how blue screens contribute to digital eye strain and what we can do to prevent issues.

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02.27.2023

Former Green Bay Packers player promotes vision health

A Wis. native and Green Bay Packers star helped students get their vision checked Friday morning. Longfellow Elementary in Eau Claire held a school-wide assembly and vision screening. Shopko Optical hosted the vision screening event to help find students who need a follow up from an eye care professional.

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03.06.2023

How to prevent and treat digital eye strain

Dr. Sandy MacPhee explains the 20-20-20 method for avoiding digital eye strain

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02.22.2023

Shopko Optical: Dry Eye

Dr. Tanner Taylor talks about the causes of dry eye during this time of year and simple ways to alleviate your symptoms.

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05.11.2023

The difference between vision screening vs. eye exam

Dr. Nicholas Roovers from Shopko Optical joined Amy to talk about the differences between the two, and the benefits of comprehensive eye exams as a tool in proactive eye health.

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06.28.2023

Big Sky Blend: Shopko Optical (Swimming & Contacts)

Dr. Rebecca Jackson talks swimming and contact lenses with Erin Yost from Big Sky Blend in Missoula. Dr. Jackson says folks really need to protect their eyes when it comes to pool time.

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06.06.2024

How to Keep Your Eyes Safe & Healthy This Summer

Dr. Amy Peot at Shopko Optical in De Pere shares some preventative steps you can take this season to keep your vision clear and your eyes healthy.

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05.09.2024

Big Sky Blend: Springtime Allergies? Shopko Optical Can Help!

Dr. Rebecca Pitt-Jackson at Shopko Optical in Missoula suggests that while those drugstore eye drops might help, they’re just treating the symptoms. She advises getting an eye checkup to tackle any deeper issues with prescription meds.

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02.13.2024

Big Sky Blend: Shopko Optical Make Up Eye Safety

Dr. Rebecca Jackson at Shopko Optical in Missoula says sometimes when you try a new mascara, eye shadow or even a foot cream, you can feel the negative effects in and around your eyes significantly.

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02.13.2024

Big Sky Blend: Shopko Optical Home Improvement Eye Safety

I get it: the last thing you want to do while making a quick repair at home is find those darn safety glasses, but Dr. Rebecca Jackson at Shopko Optical in Missoula says, “DON’T SKIP THEM”!

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11.16.2023

Reminder: Use Your Vision Benefits Before End of the Year

Dr. Peot talks with Amy on the importance of using your vision benefits before the end of the year.

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11.14.2023

Packers player and Shopko Optical team up for ‘eye-opening’ event at Green Bay school

Shopko Optical held a Kids in Focus event at Howe Elementary Community School in Green Bay. Packers player Rashan Gary also spoke to students on the importance of eye care.

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11.10.2023

Big Sky Blend: Shopko Optical Winter Care

Big Sky Blend visits Shopko Optical and Dr. Jackson in Missoula to discuss winter eye care and dry eye.

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08.18.2023

Shopko Optical helping children in need through the ‘Kids in Focus’ program

Dr. Nicholas Roovers from Shopko Optical Green Bay East joined Amy to talk about the Kids in Focus program and the importance of getting your child in for a comprehensive eye exam before school starts.

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07.11.2023

Protecting your eyes in the summer sun: tips from an optometrist

Dr. MacPhee of Shopko Optical stops by Upper Michigan Today to talk about the importance of protecting your eyes in bright conditions.

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12.27.2024

Contacts Myths & Facts

General Manager from Shopko Optical Eau Claire Erica Nielsen sits down with Katie Kuenkel from Morning Connection to talk contact lens wear.

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12.04.2024

Shopko Optical Lab Drop-Off Site for Community-Wide Food Drive

Shopko Optical, a trusted provider of eye care for over 40 years, will hold a food pantry drive with donations supporting the De Pere Christian Outreach Food Pantry. Community members can drop off non-perishable food items at the Shopko Optical Lab in De Pere Wednesday, December 11th and Thursday, December 12th from 7 a.m. to […]

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06.17.2025

Fielmann Group acquires Shopko Optical, expands in Upper Midwest

Next step in German family business’ plans to empower US eyewear customers

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