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Eye Care Center – Sioux Falls East

Eye Doctors in Sioux Falls East

The eye doctors* at Shopko Optical Sioux Falls are attentive, experienced and knowledgeable. They’re dedicated to serving the needs of you and your family with a patient-focused approach to care.

Vision Insurance in Sioux Falls East

3330 E 10th St
Sioux Falls, SD 57103
Phone: 605-705-6351

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storefront 222 - Sioux Falls East Shopko Optical


Monday 9:00AM - 7:00PM
Tuesday 9:00AM - 7:00PM
Wednesday 9:00AM - 7:00PM
Thursday 9:00AM - 7:00PM
Friday 9:00AM - 7:00PM
Saturday 9:00AM - 3:00PM

Store Description

The experienced team of eye care professionals* at Shopko Optical Sioux Falls East are committed to your eye health. We are conveniently located at 3330 E 10th St in Sioux Falls. Based on your needs, optometrists* provide primary care for all ages, including comprehensive eye exams, prescription eyeglasses and contact lens fittings, and the detection and treatment of ocular diseases. We make it our mission to ensure every patient feels cared for, valued, and satisfied. Come see for yourself.

Dr. Rieger - optometrist

Thomas Rieger, O.D.

  • General optometry
  • Contact lenses

Dr. Rieger followed a career path in optometry so that he could have professional independence and help people with their vision problems. He provides his patients with thorough and straightforward eye care. Outside of work, Dr. Rieger enjoys golf, fitness, and watching sports.


University of Houston College of Optometry
South Dakota School of Mines and Technology Optometry

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Dr. Langel - Shopko Optical optometrist

Jordan Langel, O.D.


Primary eye care


Dr. Langel’s goal when he sees his patients is to help improve their quality of life. He builds long-term relationships with his patients through detailed examinations and taking the time to educate on his findings. In his free time, Dr. Langel enjoys reading, disc golf, hiking, watching football and cheering for the Iowa Hawkeyes.


Illinois College of Optometry

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At Shopko Optical Sioux Falls East, we accept most major vision plans including EyeMed, UHC Vision, Davis Vision, Avesis, Anthem, and many more. We are also an open access provider for VSP. Flex spend and health savings accounts may be eligible to use on eye exams, prescription eyeglasses, contact lenses and sunglasses to help you manage important expenses related to your eye care.


EyeMed logo UnitedHealthcare Vision Insurance logo Davis Vision logo
Avesis Vision Insurance logo Anthem Vision Insurance logo

For more information about your vision plan and to verify coverage, call your Sioux Falls East Shopko Optical location.

Call 605-705-6351


No Insurance, No Problem

We’re dedicated to providing you with eye care options tailored to your individual needs. With or without insurance, we strive to provide the best value in eye care. We accept a variety of payment options, including CareCredit, to help manage eye care related expenses. Our experienced opticians will help you understand your options to ensure you receive the eye care and eyewear you need to see your best.


Special Offers

Looking for a great deal on frames and lenses without insurance? Sioux Falls East Shopko Optical offers promotions to help you maximize your budget. Click here to view our current special offers.



At Shopko Optical Sioux Falls vision center, we accept CareCredit as a payment option so that you can get the proper eye care and eyewear you need right away and manage your monthly payments later. CareCredit can be used to pay for your vision needs in full, to cover a co-pay or insurance deductible or to take care of costs outside your vision benefits allowance.

*Subject to credit approval. Minimum monthly payments required. See for details.

Care Credit - Financing Available - Apply Now

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