Eye Care Center – Onalaska

Eye Doctors in Onalaska

The trusted eye care professionals* at Shopko Optical Onalaska proudly serve patients of all ages with outstanding eye care and customer service. Our optometrists* encourage you to ask questions to understand your eye health and protect your vision for the future.

9417 State Road 16
Onalaska, WI 54650
Phone: 608-781-2010

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Shopko Optical - Onalaska


Monday9:00AM - 7:00PM
Tuesday9:00AM - 7:00PM
Wednesday9:00AM - 7:00PM
Thursday9:00AM - 7:00PM
Friday9:00AM - 7:00PM
Saturday9:00AM - 3:00PM

Store Description

Welcome to Shopko Optical Onalaska, located at 9417 State Road 16, where our optometrists* prioritize patient care and satisfaction. Whether you’re stopping in for a comprehensive eye exam, shopping for eyewear, or ordering contact lenses, we believe that you deserve a personalized experience to meet your needs. We’re always here to answer your questions and help you get the most out of your insurance benefits.

dr konkel at shopko optical in onalaska

Colleen Konkel, O.D.


Primary eye care


Dr. Konkel is passionate about optometry because she loves providing patient care. Outside of work, she enjoys reading, cooking, baking, soapmaking, and spending time with family. She is from Spring Grove, Minnesota.


Indiana University School of Optometry

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Brianne Herlitzke - Optometrist

Brianne Herlitzke, O.D.

  • Primary eye care
  • Ocular disease
  • Dry eye
  • Contact lenses

Dr. Herlitzke’s passion for optometry stems from a desire to ensure patients enjoy their best quality vision through glasses, contacts, or corrective surgery. After completing her doctorate in optometry, she pursued advanced training in a residency specializing in ocular disease. Dr. Herlitzke strives to efficiently and accurately assess ocular health while showing compassion for each patient. Being born and raised in Onalaska, she is ecstatic to be able to provide eye care to her hometown community. When not caring for her patients, Dr. Herlitzke enjoys outdoor activities, traveling, and spending time with family and friends.


Indiana University School of Optometry
Ocular Disease Residency at Gundersen Health System

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